Earn and engage your audience with LIVE shopping
Share products with your audience in real time—answering questions and showing details—while earning commissions.
Get started in 3 simple steps.
Get free product samples
Our sellers are waiting for you! Find products that fit your add them to your showcaseand request free samples for eligible products.
Find your passion
With a wide selection of categoriesTikTok Shop offers something for everyonemaking it easy for you to find the products that fit your niche.
Fashion
Beauty and personal care
Tech and electronics
Foods and health
Toys and collectibles
Books and reading
Sports and outdoors
Automotive and motorcycle
Home improvement
Kitchenware
Furniture and decor
Pet supplies
Get smart about LIVE shopping
Don’t know how to prepare and conduct a LIVE shopping event? No problem! Our learning center will guide you each step of the wayfrom beginner to pro.
Learn the LIVE basics
View all tutorials >
Topics
Creator success stories
"Embrace the processstay consistentand be authentic—success comes when you truly own your journey."
"Going live consistently was a challenge at firstbut as I got more comfortable it has become an incredible way to grow and engage with my community! I knew we were onto something when we hit 10,000 viewers in one live session."
“Breaking the record for highest GMV in a single stream was a surreal moment—it showed me the power of authentic connection and creativity.”
How to qualify
Meet our Community Guidelines
Be at least 18 years old
Meet the amount of required followers
Scan the QR code with your phone to apply now.