Introducing Roblox Plus

• Roblox Plus launches April 30a new subscription available globally for $4.99 USD per month that includes discounts on in-game items and avatarsas well as exclusive platform benefits.

• Roblox will cover the discountsso creators continue to make the same amount per-item. Subscribers can spread the same number of Robux across more itemsallowing creators to earn more.

• Creators can also benefit from subscribers who use a game’s paid private serverand from implementing a new API that enables users to subscribe to Roblox Plus in-game. 

Every day144 million users come to Roblox to play gamesconnectand build.¹ We’re constantly looking for new ways to deliver value to our most dedicated players while providing creators with more ways to scale their businesses. 

Starting April 30we’re introducing Roblox Plusa new subscription designed for our most engaged users. Roblox Plus will be available globally for $4.99 USD per month. By providing exclusive platform benefits as well as discounts on in-game items and avatarsRoblox Plus enables users to stretch their Robux further while directly supporting the creators who make Roblox possible.

Elevating the Player Experience 

Roblox Plus offers savings on activities users already valuemaking the everyday Roblox experience more rewarding. The benefits include: 

• Smarter Way to Spend: Subscribers receive an immediate 10% discount on in-game itemsavatarsand more.

• Double Discount: Starting in a subscriber’s third consecutive monththe discount increases to 20%rewarding consistent membership. 

• Choose Who to Play With: Subscribers will have access to free and unlimited private servers across all supported games. Private servers allow players to create and manage their own instance of a gamegiving them more control over who they play with.

• Transfer Robux for Free: For the first timewe’re introducing direct Robux transfers with no transaction fees. Sending is an exclusive Plus subscriber benefitwhile recipients do not need to be on Plus. To help keep transfers secureparent or caregiver approval is required every time younger users send or receive Robux. Users must be age-checked and 18+ before they can send or receive without parental approval. These safety requirements may continue to evolve over timeincluding to reflect regional requirements.

• Trade and Resell Avatar Items: Build your collection of rare avatars.

• Publish and Sell Avatar Items: Reach millions of players on the Marketplace.

Roblox Plus subscribers will also receive a distinct badge on their profiles. And soon after launchwe will offer multiple optional bundles—Plus 500Plus 1000and Plus 2000. Each bundle includes:

• A Roblox Plus subscription.

• Either 5001,000or 2,000 Robux (depending on the bundle)recurring monthly.

These bundles are a convenient way to pay once for both Roblox Plus and monthly Robux.

This is just the beginning. We’ll be adding additional features to Roblox Plus in the months to come.

Benefiting Creators

We’ve designed Roblox Plus to benefit the entire Roblox platformincluding our creators. While subscribers receive a 10% (or 20%) discount on in-game itemsavatarsand other Robux purchasesRoblox will cover the discounts—meaning creators will continue to earn the same amount as they do today on any individual purchase. This also enables subscribers to spread the same number of Robux across more itemsallowing creators to earn more.

Since one of the features of Roblox Plus is that subscribers receive freeunlimited access to paid private serverswe also want to reward creators for supporting this. Creators can earn up to 100 Robux for every Roblox Plus subscriber who spends 60 or more cumulative minutes in a game’s paid private server over the course of 30 days. We will pay out up to five paid private servers where each Roblox Plus user spent the most time during the 30-day period.

Creators can also benefit directly from Roblox Plus adoption. When a user subscribes to Roblox Plus from within a game that implements the new PromptRobloxSubscriptionPurchase APIthe creator receives a bonus of 250 Robux per month. This bonus applies for each of the subscriber’s first three months so long as they remain subscribedallowing creators to earn up to 750 Robux for every new subscriber they attract.

Our goal is to provide a recurring revenue stream for creators. More and more creators are building businesses on Robloxgrowing their teamsand developing games that expand what’s possible on the platform. Check out our DevForum post for more details on how Roblox Plus is designed to benefit creators.

Building for the Future

With the rollout of Roblox Pluswe’ll no longer offer new sign-ups for our existing subscriptionRoblox Premium. Existing Premium members can continue their membership. They can opt into a free 1-month trial of Roblox Plus that they can stack on top of their existing subscription. Members who remain on Roblox Premium will keep their monthly Robux stipend and access to avatar item tradingpublishingand selling. Starting May 30we’ll discontinue the 10% bonus on additional Robux purchases for Roblox Premium subscribersas well as the Roblox Premium logo.

Roblox Plus provides a new path for users who want to get more out of the platform and for creators looking for more ways to earn. This launch is only the beginning. We are already developing new benefits to ensure that Roblox Plus continues to evolve alongside the community and enables more fun for years to come.